Sirion Wang

Brand FilmsConcert & Live


your business

I make films for Malaysian businesses and brands. Founder stories, product films, company profiles, and ongoing brand content.

我替马来西亚的企业和品牌拍影片。创办人故事、产品片、公司简介，以及长期的品牌内容。

让你的企业故事化：资料会被忘记，故事会被记住。被记住的品牌，才会被选择。

Facts get forgotten. Stories get remembered. The brand people remember is the one they choose.

See the work看作品 WhatsApp meWhatsApp 我
Sirion Wang Director · Storyteller · Hanyu Filmz
Est. 2019
Kuala Lumpur

What there is to storidise可以故事化的是什么

7 stories your
business can tell你的企业
可以讲的 7 种故事

Storidising a business starts with one question: which story does it need to tell? There are seven. Most companies only need one or two, told well. Open any of them.

让企业故事化，先从一个问题开始：你需要讲的是哪一种故事？总共七种。多数公司只需要其中一、两种，讲好就够了。点开任何一种看看。

01

Origin Story

起源故事

An Origin Story shows how the company started and why it exists at all.起源故事讲公司怎么开始，以及它为什么存在。

You need it什么时候需要
When new customers, staff or partners keep asking how it all started.新客户、新同事或合作伙伴常问：你们是怎么开始的？
02

Impact Story

影响故事

An Impact Story follows one real customer whose business or life changed because of you.影响故事跟着一位真实的客户，看他因为你而改变了什么。

You need it什么时候需要
When you have happy customers, but new prospects still ask for proof.你有满意的客户，但新的潜在客户还是要看证据。
03

Teaching Story

教学故事

A Teaching Story shows something you know that your customer does not, by demonstrating it instead of explaining it.教学故事把你懂、客户不懂的事，用示范而不是说教讲出来。

You need it什么时候需要
When customers do not see why your product or method is better.客户看不出你的产品或做法好在哪里。
Film it as适合拍成
Product film产品片
04

Values Story

价值观故事

A Values Story captures a moment when the company chose the harder, right thing.价值观故事拍下公司选择做对、但比较难的那件事的时刻。

You need it什么时候需要
When you are hiring, or when customers need to trust how you work before they buy.你在招人，或者客户要先信任你做事的方式才会买。
05

Why Story

使命故事

A Why Story explains why you do this work, beyond the money.使命故事说明除了赚钱之外，你为什么做这件事。

You need it什么时候需要
When, on paper, your company looks the same as everyone else in your industry.在纸面上，你的公司看起来跟同行都一样。
Film it as适合拍成
Founder film创办人影片
06

Objection Story

化解疑虑故事

An Objection Story answers the doubt every customer has before buying, with a real case.化解疑虑故事用一个真实案例，回答每个客户在买之前心里的那个「可是」。

You need it什么时候需要
When the same doubt keeps stopping sales: price, trust or timing.同一个疑虑一直卡住成交：价钱、信任或时机。
07

Vision Story

愿景故事

A Vision Story shows where the company is going, and who is invited to come along.愿景故事讲公司要去哪里，以及邀请谁一起来。

You need it什么时候需要
When you are raising money, recruiting partners, or asking people to join something that is not finished yet.你在找投资、招商，或邀请别人加入一件还没完成的事。

Not sure which one you need? That is the first thing we talk about.不确定需要哪一种？这就是我们第一次聊的内容。 Start there从这里开始 →

What I actually measure我真正在意的

01

Expressed

被表达

被表达

Expressed

The one thing you have never managed to say clearly. Most companies get stuck here, not at the shoot.

你心里那句一直讲不清楚的话，先把它找出来。多数公司卡在这一关，不是卡在拍摄。

02

Delivered

被传递

被传递

Delivered

Sent to your customer in the format they actually watch. Vertical, social cuts, presentation version, all in one handover.

用你的客户真的会看的形式送到他面前。手机直式、社群切片、简报版本，一次给齐。

03

Passed on

被流传

被流传

Passed on

People send it to other people, and you can still use it two years from now. Worth far more than week-one views.

别人愿意转给别人，两年后你还拿得出来用。这个比第一週的播放数值钱得多。

I don't report view counts. A film chasing a trend is dead in three months. A film about who you are keeps working on your site, at trade shows, in hiring, in investor decks.

我不用播放数当成绩单。会过期的片三个月就没用了，能流传的片可以一直放在官网、展会、招聘和投资简报上。

Two ways to work两种合作方式

Do you need one story,
or to stay visible?

你要一个故事，
还是一直被看见？

These two need different things. Different process, different pricing. See which one sounds like you.

这两件事要的东西不一样，做法和收费也不一样。先看看哪一个比较像你。

Project专案制

One Story,
Lifetime Memory

For founders and SMEs. You have one thing to say: how it started, why this product, who the company really is. One film says it, and you use it for years.

给创办人和中小企业。你有一件事想讲清楚：怎么开始的、为什么做这个产品、公司到底是谁。一支片讲完，然后用很久。

  • One main film, 60 to 120 seconds一支主片 60 至 120 秒
  • Vertical cut, ready to post on IG and TikTok直式版本，IG 与 TikTok 可直接发
  • Three social cuts三支社群切片
  • Stills from the shoot现场剧照
  • Script and interview guiding, you don't write your own lines脚本与访谈引导，你不用自己想台词

Quoted to your scope依你的需求报价

Retainer长期合作

Consistent
Presence

For companies that already have a brand. You don't need a story. You need something worth posting every month, at a standard that never drops.

给已经有品牌的公司。你不缺一个故事，你缺的是每个月都有东西可以发，而且质感不能掉。

  • A fixed number of films each month, vertical first每月固定支数，直式为主
  • Quarterly content direction季度内容方向规划
  • Event and launch coverage活动与发表会现场拍摄
  • One grade, one title system, the look never drifts同一套调色与字卡，视觉不走样
  • Priority scheduling优先排期

Monthly from RM月费从 RM 4,800

WhatsApp me your situation WhatsApp 告诉我你的情况 Not sure which one? Just talk to me, I'll tell you. 不确定属于哪一种？直接聊，我帮你判断。

The Work

Commercial2:44
Parcel DailyCommercial · Company ProfileDirector导演
Show
Hungry SamShow · 68th Merdeka SpecialShow Director节目导演
Show
Hungry SamShow · 69th Merdeka, Part 1Show Director节目导演
Show
Hungry SamShow · 69th Merdeka, Part 2Show Director节目导演
Show
Hungry SamShow · Malaysia vs Brunei FoodShow Director节目导演
Show
Hungry SamShow · 500K Follower Q&AConcept & Shoot创意 + 拍摄
Event1:11
张远 BirdEvent · Concert HighlightDirector & Cinematographer摄影 + 导演
Commercial1:37
VitaHealth ft. Pearly TanCommercial · Product ConceptAssistant Director副导演
Commercial2:09
MapleStory RCommercial · Evolution CampaignAssistant Director副导演
Show
Hungry SamShow · Malaysia vs Singapore FoodCinematographer摄影
Show
Hungry SamShow · All 6 Cost Me RM 200,000Cinematographer摄影
Show
Hungry SamShow · RM 0.67 vs RM 6,700 Malaysia FoodCinematographer摄影
Event1:09
张远工作室Event · Studio TeaserCinematographer摄影
Event4:09
Repz Your StyleEvent · AftermovieCinematographer摄影
Event1:43
Outkast KL 2025Event · Live ShowcaseCinematographer摄影
Music Video
Francis RomanMusic Video · Masih Dekat MelakaCinematographer, Editor摄影指导 + 剪辑
Commercial1:20
Celovis, Be YourselfCommercial · Product ConceptCinematographer摄影
Commercial0:43
LanbenaCommercial · Product ConceptCinematographer摄影
Commercial
LaLaport BBCCCommercial · Brand FilmGaffer灯光师
Commercial
源珍香 Yuen Chen SiangCommercial · 代代香传，年年有你Gaffer灯光师
Commercial
Runway ProductionsCommercial · 20th Anniversary CampaignGaffer灯光师
Music Video
DAMETRILLMusic Video · Don't Worry Bout MeGaffer灯光师
Music Video
九龙冰室 KowlooneMusic Video · 2025 新年歌《来来福气来》Gaffer灯光师
Music Video
Sofa Library × Passion SpaceMusic Video · 2026 新年歌《妈妈过好年》Gaffer灯光师

Out in the world在社群上

Recent work,
live on social

最近的作品，
都在社群上

Most of these I shot and lit for the brand's own production. The brand publishes it, then I repost it from their account so the credit stays where it belongs.

这些多数是我替品牌的製作担任摄影和灯光。品牌自己公开之后，我才从他们的帐号转发，署名留在他们那边。

Rohto, Acnes, Selsun, 50 Megumi. Brands at that level put me on set, again and again.

Rohto、Acnes、Selsun、50 Megumi。这个等级的品牌，一次又一次让我上他们的现场。

Brand posts I worked on我参与製作的品牌贴文

112

across 13 brands来自 13 个品牌

↻See them all看全部

Brands I've filmed for拍过的品牌Directly, or through production houses and agencies. Logos belong to their owners.直接合作，或经由製作公司与广告代理。商标归各品牌所有。

Before you ask在你开口之前

What you're
probably thinking

你现在心里
大概在想这些

Will this film still be usable in two years?
这支片两年后还能用吗？
Yes, and that is the point of how I shoot. A film chasing a trend expires in three months. A film about who you are keeps working on your site, at trade shows, in hiring and in investor decks. It's also why I don't report view counts.
能，这正是我拍法的重点。追热点的片三个月就过期，讲清楚你是谁的片，官网、展会、招聘、投资简报都能一直放。这也是我不用播放数当成绩单的原因。
I'm not good on camera.
我不会对着镜头讲话。
Nobody is. I don't hand you lines. I ask questions and you answer. We talk once before the shoot and pull out the few sentences you say best. On the day we're only filming those well.
没有人会。我不给你台词，我问问题，你回答。正式开拍前会先聊一次，把你讲得最顺的那几句挑出来，现场只是把它拍好。
How long does it take?
要多久？
About two weeks, depending on shoot days and how much you need delivered. Planning and interviews take longer than filming, and that part can't be cut short.
两週左右，看拍摄天数和交付数量。规划和访谈占的时间比拍摄多，那一段不能省。
What's the budget?
预算大概要多少？
Every project is built around what you actually need: shoot days, locations, how much gets delivered. That is why there is no project rate on this page. I give you a number after we talk, not before. A quote without a conversation is meaningless. The retainer is different, the scope is fixed, so it starts at RM 4,800 a month.
每个专案都是照你实际的需求配的：拍摄天数、地点、要交付多少。所以这个页面上没有专案价。先聊过我才给数字，不聊就报价对你没意义。月费合作不一样，内容是固定的，所以从 RM 4,800 起。

Who you'll actually work with你会实际合作的人

Eight years
in the dark

八年
都在暗处

Concert pits, factory floors, a founder's living room. The room changes every time. What I'm looking for doesn't: the half-second where someone stops performing and just is.

演唱会的摇滚区、工厂的地板、创办人的客厅。场景每次都不一样，我在找的东西没变过：那半秒钟，他停止表演，只是他自己。

不只是把画面拍好看，是把你说不出口的那句话拍出来。

Not just making it look good. Getting out the sentence you can't say.

Sirion Wang

What story
are you not
telling yet?

你还有哪个
故事
没讲？

A few lines about your situation is enough. No deck needed. I reply within one working day.

写几句你现在的情况就好，不用准备简报。我一个工作天内回。

enquiry@hanyufilmz.com
+60 18-767 6442
Batu Caves, Selangor
@sirion_filmz · @hanyu_filmz
Strategy Partners · TTrove · Madvengers
WhatsApp meWhatsApp 我
or send an email或写 email 给我